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Showing posts from November, 2023

Snow White Timeline

Snow White Timeline 1. Brothers Grimm writes the fairytale of Snow White. 2. Walt Disney is inspired by a silent film. 3. Walt Disney pitches his idea to the producers and is given $1,000,000. He is a one man show. 4. The storyboard for Snow White is created. 5. Initial character design. 6. Sound and voice recording. 7. Experimentation of short films. 8. Painting and inking the film. Pencil drawn negatives were added in and later coloured. 9. Editing and polishing the movie and ruthlessly cutting out lower quality film. 10. Walt Disney runs out of money and shows a bank manager test footage of Snow White. a 11. Marketing and advertisement of the movie. Adding finishing touches. 12. Premiere of the film.

News Context

News Context Newspapers can use their influence and narratives to promote the ideologies that they stand for to the consumer, to potentially influence them to think the same way that they do. The newspaper industry is a major employer, making it useful. All newspapers also have to follow legal guidelines to ensure that they do not break the law, making them credible and safe to read. What's more, newspapers shine the truth on certain topics which have been left in the dark. The bad thing about newspapers is that they are often biased, and can create content that adheres to their political ideologies. The content may be shaped by their owners or sponsors, and newspapers are rarely neutral in their views. They can also be rather intrusive.  Blulmer and Katz theorised that people use media because it gratifies a particular need - they get something from it. This is called the uses and gratifications theory. Doomscrolling Doomscrolling is where someone intentionally looks for and reads

Snow White's Distribution

Snow White's Distribution Poster ●  90+ minutes is classed as a full length film ●  It was Disney's first full length film ●  The poster was finished before the film ●  Colors are different for characters ●  Walt Disney pitched as the man behind Snow White ●  While it isn’t a franchise, it is based around a fairy tale ● Repeatable narratives predict profitability, and reduces risk ● Technicolor was used; it wasn't a innovation but was refined ● In 1932, Disney added the color blue to technicolor, and was a insanely difficult process. ● Appeals to mass audience Key Facts ● 6 million - Box office profits from the opening weekend in America ● 1:23:00 - Film length ● 1 - First feature length animation / First spot on the highest grossing movies (1937) / Walt Disney was the only man to create the film (He was a control freak, and stopped the Snow White voice actor working elsewhere for a whole year) ● 418 million - Box office profits ● 1.5 million - Budget of Snow White ● 1812 -

Snow White

Snow White Disney is currently in the process of making a live action remake of Snow White. In this, there are several changes to the plot. For example, the seven dwarves have been removed. Their cast also now introduces people of color. The Seven Dwarves Names of the Dwarves which were not previously included in the 1937 film were: ● Awful ● Dirty ● Lazy ● Flabby ● Tearful ● Shifty Recently, Disney has begun to be named as 'Woke'; this means to be alert to discrimination, and hyper-aware of social issues. It also means to be progressive left-wing, and to be aware of gender identification. Plot In Snow White, the Queen is jealous of Snow White's looks. As a result of this, she attempts to murder Snow White, and does so by disguising herself and giving her a poisoned apple, which she believed to be normal and genuine; Snow White later dies. Before the Queen does this, the dwarves find Snow White and grow to love her. Once they find her dead, they put her in a glass coffin an

Disney's Change

Disney's Change Disney became a monopoly (?) by buying out their competition via horizontal integration. Disney also vertically integrated by producing, distributing and marketing their content on their own. An example of this is the creation of Disney+, a streaming service which was able to pass 90 million subscriptions 3 years ahead of schedule. Disney created live-action remakes of their content in order to gain more popularity and profit as well as predictability; it reduces risk (big hits cover the cost of failure). An example of this is the Lion King, which became the highest selling movie of all time. As Disney aged, so did their content, and they have had to change with the times and adapt their content to be suitable in this day and age; their representations and diversity have had to change. Disney was able to diversify by branching into different industries, a key example being Disney opening several Disneyland theme parks. Disney previously used to be a family company,

Left vs Right

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Left vs Right Left ● The leader of labour is Keir Starmer. ● The labour party supports equality, and believe that everyone is equal. ● They are pro gay marriage, pro abortion, and believe that people can choose what is best for them. ● They are against war, and are pacifist. ● They are anti monarchy. ● Believes that people who are vulnerable should be helped, and given benefits. Right ● The leader of the conservatives is Rishi Sunak. ● The conservatives are conservative, and are very traditional; they like to keep things the same. ● They are anti abortion. ● They are for war, and will do anything to defend themselves and their people. ● They are pro monarchy. ● Believes that it is survival of the fittest, and if you are poor you will not be given aid.

The News

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The News Tabloid ● Informal ● Little Text ● Use of puns ● Alliteration ● Exaggeration ● Slang ● Short sentences ● Obvious advertisements ● Cover of 'soft news' ● Cheaper Newspaper ● Formal ● Lots of text ● Metaphors ● Complex Sentences ● Puns are subtle ● Statistics ● Politicians comments ● Covers 'hard news' ● Expensive Big news stories will be represented in a specific way, often to engage or please their audience. For example, The Sun and The Daily Telegraph presented Boris Johnson's support for the Brexit Leave Campaign as positive. Other newspapers did not as this would reflect their readerships views. How a newspaper opts to represent a story/person/event will be determined by their values and political-leaning. Readers of newspapers typically the share the papers'  values and political views. 22/11/23 Metro (extra) The Metro has chosen to cover the news story in which 4 sixth formers who were on a camping weekend died in their car. As a result, this is ha

Film Production

Film Production Technology within the film industry has advanced greatly over the last century, which has permitted movies and films to have greater stories which are higher quality and have more realism. For example, cinemas have gone from filming in black and white, to having colour. Films have gone from having no sound to having crisp audio. Previously film cameras were large and bulky, and constantly required film refills; nowadays film cameras are portable, do not need to be reloaded and produce high quality imagery. Budgets for todays movies usually range from $100 to $400 million. The most expensive movie in history was Pirates of the Caribbean: At World's End, which cost $341 million and came out in 2007. Cheaper cameras such as an iPhone not only makes the film industry more accessible, it allows more talent to join and produce media. Green screens are a recently addition to the film industry, which allows film producers to make it seem like they are filming in a different

The film industry

The film industry 15 marks, industry question. Audience is not tested. The two films that we will look at are Shang-Chi and Snow White. Hollywood is Americas film industry, and is the most important in the worlds film production. The USA is bigger than the film industries of China, Japan, the UK, and India. The biggest companies are getting bigger and buying out their rivals. The industry is dominated by sequels and repetitions of franchises. The big 5 1. Disney - Marvel - Pixar - Disney XD - National Geographic - Disney Jr 2. Warner Bros -  Cartoon Network 3. Paramount - MTV 4. Universal - Hulu 5. Sony - Columbia Horizontal and Vertical integration Vertical integration - Buying out all companies at all levels of production. Disney+ is a classic example of vertical integration. Previously, Disney would have had to make a deal with Netflix; thanks to vertical integration, they no longer need Netflix.  Horizontal integration - Buying out competing companies in the same industry. Risk Ris

Shelter Advert

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Shelter Advert What does a charity advert need to do? ● Needs to be clear about what they stand for (goals, expectations) ● Needs a clear motive for their work ● To create a response in their audience ● Make the audience want to take action ● Inform their audience as to how they can help ● Inform their audience that the problem is ● Offer facts and statistics about the problem Joe Torres Advert The Joe Torres advert is good as it is clear about what it stands for and what it wants to prevent, and goes a good job in creating an impactful response in their audience; they want to help out to solve the problem being shown. It tells the audience how they can help by listing the charities logo so that the audience know who to donate to. What's more, it lists some detailed statistics about the problem, further making the audience want to take action. Shelter Advert (2011) The advert is aimed at those that have the luxury of having a place to live in, without the fear of falling into a hou

Animal Crossing Assessment

Animal Crossing Assessment The question is 15 marks, and takes 20 minutes. It is about audience and industry, and requires no evaluation. Model Answer Although the videogame industry is relatively young compared to television and film, the games industry has also faces distribution problems due to digital convergence. Since consoles have become increasingly convergent, able to share videos and images with the click of a designated 'share button', gaming media has become incredibly shareable and thus spreadable. On the one hand, such share-ability leads to word-of-mouth marketing, such as through memes and online content, aiding distribution. It can even lead to dedicated communities on platforms such as reddit, dedicated to sharing news and content about a game or franchise. Henry Jenkins' fandom theory is applicable here, who embraces the potential of what he calls 'spreadable' media. On the other hand, digital convergence has led to many leaps and games being rele